- Luxury mascara is now available with one extra benefit. It’s Waterproof! The ergonomic brush coats lashes to quickly lengthen, curl, volumize and lock them into place for all day wear. The creamy formulation keeps the lashes soft and supple. Volume is buildable and adjustable. The result is instantly impressive eyes with lashes that are lusciously conditioned and protected. Hypoallergenic, paraben-free, cruelty free.